Senior Brand Performance Director
Company: VirtualVocations
Location: Sacramento
Posted on: February 1, 2025
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Job Description:
A company is looking for a Sr. Director, Brand Performance.
Key Responsibilities:
Establish and manage analytical models for tracking brand maturity
and performance
Oversee comprehensive marketplace research initiatives to gather
insights on customer behaviors and market trends
Lead the development of competitive intelligence programs to
monitor key competitors' activities
Required Qualifications:
Bachelor's degree in Marketing, Business, or a related field; MBA
or advanced degree preferred
10+ years of experience in market research, analysis, or related
fields, focusing on brand performance
Advanced knowledge of research processes and statistical
methods
Proven ability to lead and inspire cross-functional teams
Experience in a fast-paced environment with a track record of
driving results
Keywords: VirtualVocations, San Jose , Senior Brand Performance Director, Executive , Sacramento, California
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