Senior Account-Based Marketing Manager
Company: VirtualVocations
Location: Sacramento
Posted on: January 28, 2025
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Job Description:
A company is looking for a Sr. Account Based Marketing (ABM)
Manager to lead strategic ABM initiatives and drive pipeline
growth.
Key Responsibilities
Design and execute multi-channel ABM strategies to engage key
accounts
Develop targeted campaigns using personalized content and various
channels for account-specific engagement
Collaborate with sales leadership to align on goals and ensure
effective execution of ABM initiatives
Required Qualifications
8+ years of experience in B2B marketing with a focus on ABM
strategies
Proven track record in developing and executing marketing
strategies in high-growth environments
Experience with ABM platforms and tools such as Demandbase and
6sense
Strong project management skills in a fast-paced environment
Bachelor's degree in Marketing, Business, or Data Science; advanced
degree is a plus
Keywords: VirtualVocations, San Jose , Senior Account-Based Marketing Manager, Executive , Sacramento, California
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