Senior Product Marketing Manager, IT Marketing San Francisco, CA

Company: Rippling
Location: San Francisco
Posted on: January 9, 2025

Job Description:

Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system.Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365-all within 90 seconds.Based in San Francisco, CA, Rippling has raised $1.4B from the world's top investors-including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock-and was named one of America's best startup employers by Forbes.We prioritize candidate safety. Please be aware that all official communication will only be sent from @Rippling.com addresses.About the roleProduct Marketing brings Rippling closer to our customers. As the Senior Product Marketing Manager for IT you'll help build our IT business by understanding what problems IT administrators face and translate it into leading product innovation and supporting sales and marketing strategies.We'll look to you for expertise on IT buyers and how to design strategies to reach and connect with them. You will gather and analyze customer and market research to ensure we are meeting customers where they are. And you'll help product managers design and launch leading solutions that help lean IT teams securely and efficiently manage their company's technology.We'd love to talk to you if you have a passion for building for customers, a knack for understanding how products work, and marketing creativity and resourcefulness.What you will do

• Become a product evangelist for our IT solutions.
• Define the go-to-market strategy for new launches.
• Develop GTM fundamentals, including messaging, positioning, personas, and more.
• Conduct deep customer research and synthesize insights about our products, target audiences, personas, and differentiation vs competitors.
• Educate our sales teams and create sales tools / collateral to help them win.
• Design and run marketing in partnership with growth and demand gen teammates.What you will need
  • 4+ years of experience in product marketing, technical product marketing.
  • Experience in SaaS tech businesses, preferably in the IT technology/security space.
  • Proven ability to translate customer and market insights into crisp GTM fundamentals.
  • You love to dive deep into products. You know the ins and outs of the product as well as product managers and engineers do.
  • You pride yourself in making the impossible possible. You are resourceful, have a bias towards action, and get energy juggling multiple priorities in a fast-paced environment.
  • You are results-oriented and evidence-driven. You speak the truth even when it's inconvenient.
  • Outstanding communication skills. You clearly tell a story without resorting to jargon.
  • You are a quick learner. You pick up context rapidly and easily adapt to new challenges.Additional InformationRippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics. Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email accomodations@rippling.com.Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a 40 mile radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.This role will receive a competitive salary + benefits + equity. The salary for US-based employees will be aligned with one of the ranges below based on location; see which tier applies to your location here.A variety of factors are considered when determining someone's compensation-including a candidate's professional background, experience, and location. Final offer amounts may vary from the amounts listed below.The pay range for this role is:120,000 - 210,000 USD per year (US Tier 1)
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Keywords: Rippling, San Jose , Senior Product Marketing Manager, IT Marketing San Francisco, CA, IT / Software / Systems , San Francisco, California