Director, Organic Social Communications

Company: DocuSign, Inc.
Location: San Francisco
Posted on: January 16, 2025

Job Description:

Company OverviewDocusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people's lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents.What you'll doAs Director of Organic Social Communications, you are a creative senior leader with the ability and excitement for setting social strategy that aligns with business goals and implementing that strategy. This role will balance finding a fresh social voice and POV that aligns with the new Docusign brand, using social trends and driving toward the business outcomes that explain and demonstrate the value of Intelligent Agreement Management (IAM).Docusign is at an exciting inflection point - we're expanding beyond e-signature and want to connect with partners in all parts of business the value that comes from Docusign IAM. You'll need to create social strategies for different personas, assess which platforms and tactics are best for which audiences, and effectively explain those stories to grow and engage the right audiences.A bit about you: You have great judgment, an authentic voice, and a deep understanding of social platforms including LinkedIn. You are adept at growing strategic audiences to meet business needs and are flexible in the face of change.This position is an individual contributor role reporting to the Sr. Director, Corporate Communications.Responsibilities

• Create social strategies, design campaigns and implement both proactive and reactive social plans for Docusign's social platforms.
• Drive and produce proactive content creation (e.g., videos, photos, text) for Docusign social platforms and executives.
• Establish key performance indicators that measure brand and product awareness, audience growth, engagement, and return on investment.
• Contribute to Docusign thought leadership initiatives via social channels.
• Work cross-functionally with company executives, team members, partners, and third-parties to create and produce social content and campaigns.
• Identify and develop effective social personalities inside and outside of Docusign, including influencers.
• Stay up to date with social media trends and standard methodologies.
• Provide strategic counsel for Docusign executives, employees, and partners on social best practices.
• Devise and produce necessary social narratives, campaigns, and materials.Job DesignationHybrid: Employee divides their time between in-office and remote work. Access to an office location is required (Minimum 2 days per week; may vary by team).What you bringBasic
  • 12+ years of communications experience at major corporations.
  • 8+ years helping lead social communications and/or channels.Preferred
    • Excellent written and verbal communication skills.
    • Flexibility and a bias to action.
    • An excitement to dig into the work personally as part of a lean and nimble team.
    • BS/BA degree or equivalent.
    • Experience at public companies, particularly in the SaaS space.
    • Experience working with corporate teams in technology or enterprise social settings.
    • Excellent cross-functional communication experience.
    • Strong ability to advocate and influence at any level.
    • Strong content creation, copywriting and editing skills.
    • High emotional intelligence.Wage TransparencyPay for this position is based on a number of factors including geographic location and may vary depending on job-related knowledge, skills, and experience. Based on applicable legislation, the below details pay ranges in the following locations:California: $134,900.00 - $216,975.00 base salary.This role is also eligible for:
      • Bonus: Variable incentive pay dependent on achievement of pre-established goals.
      • Stock: Eligible to receive Restricted Stock Units (RSUs).Life at DocusignDocusign is committed to building trust and making the world more agreeable for our employees, customers, and communities. We strive to ensure every team member has an equal opportunity to succeed and be heard.Equal Opportunity EmployerDocusign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude, and a can-do approach. We will not discriminate based on any legally protected category.
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Keywords: DocuSign, Inc., San Jose , Director, Organic Social Communications, Executive , San Francisco, California